Archive for the ‘PPC’ Category

MobiHand Launches Independent App Store for BlackBerry

Saturday, July 18th, 2009

A leading provider of mobile content and application stores, has announced the beta release of their own on-device app store client for BlackBerry smartphones.

The beta-release version of the MobiHand App Store includes over 5000 free and paid applications from hundreds of leading BlackBerry developers. Best- selling applications appearing in the app store at launch include QuickLaunch, BBSmart Alarms Pro, TouchBubbles, StormSlots, Aerize Email Alerts, and Empower Email Viewer. The MobiHand App Store also features a “Deal-of-the-Day” — where consumers are offered a deep discount on a different best-selling application every day.

The on-device app store allows users to easily and quickly browse and search applications that are compatible with their specific phone, viewed by best-sellers, new, updated, free, and discounted categories. Once users have registered, they can purchase applications with a single click and have them delivered over-the-air within seconds. BlackBerry users can learn more about the MobiHand App Store by visiting www.mobihand.com/appstore from their desktop computer or can download the app store immediately by visiting the same URL from the BlackBerry browser.

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Web2.0 Benefits the Fittest

Thursday, June 18th, 2009

It is interesting to note that even after 3 years, Web2.0 still holds remarkable market traction and companies have gained significant business benefits, including more innovative products and services, more effective marketing, better access to knowledge, lower cost of doing business, and higher revenues.

A recent McKinsey Global Survey has further researched on how companies stand to benefit from Web 2.0 and this has revealed some notable facts. According to the report successful companies not only tightly integrate Web 2.0 technologies with the work flows of their employees but also create a “networked company,” linking themselves with customers and suppliers through the use of Web 2.0 tools.

Despite the market slowdown and recession, respondents have positively indicated that they will continue to invest in Web 2.0 technologies. A respondent size of over 1,500+ executives from the industry participated in this survey spanning from a variety of domains, industries and functional areas. They were asked about the value they have realized from their Web 2.0 deployments in three main areas: within their organizations; externally, in their relations with customers; and in their dealings with suppliers, partners, and outside experts.

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